HERE5:2

AFRICAN AMERICAN BUYING POWER $1.1 TRILLION
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WITH THE AFRICAN AMERICAN BUYING POWER ESTIMATED AS $1.1 TRILLION DOLLARS WITH AN ESTIMATE OF $1.3 TRILLION DOLLARS IN 2016 WHERE IS THE MONEY GOING? AFRICAN AMERICANS MAKE UP ONLY 13.7% OF THE TOTAL POPULATION BUT OUTPACES EVERY OTHER RACE BY 30% IN THE CONSUMPTION OF GOODS AND SERVICES. RETAILERS ARE AWARE OF IT!!! ARE […]

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African American Buying Power: How Black America Saved Cadillac
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Understanding how your consumer behavior drives change.

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